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How you can use Failure to your advantage.

The full chapter on Failure will transform how you view your past failures and how you can use them for your future success.

Understanding Failure means learning and growing and the opportunity for new insights, new energy and new direction.

Did you know that statistically the people who are the best at anything have had the most failures? Let’s look at an example. If you are a reasonable skier you can go from the top of a run to the bottom without falling over. But if that is all you do, you improve very slowly. If however you push yourself to go faster, turn more quickly, do slalom and try jumps you will wipe out many, many times. It is only by trying new moves and failing that you improve. The same is true of just about any endeavor.

I will give you a personal example. Last summer our family went camping by a river with a big swimming hole and a long high rope swing. Most people swung out and dropped feet first into the river. But I was determined to do a full back flip. I failed over and over while I tried different techniques. I landed on my back, my ear (that hurt) and countless undignified big ugly splashes. But finally on the third day I mastered it. People even clapped when I did it. But it was only because I had failed again and again.

We need to reprogram our minds that failure is not only good, it is absolutely critical for our personal development.

To help me I now use the term “Successful Failure”.

Tip #1 Fail Fast
The more quickly you fail the faster you will grow and develop. So don’t wait around, don’t put off the project or business or idea or asking that person for a date any longer. If you are going to fail, do it fast and move on.

Tip #2 Fail Cheaply
If you are going to fail, fail cheaply. Protect your downside and even if you do fail it won’t cost much. This is not being negative, just wise. For example let’s say you want to start a business. You don’t buy $50,000 worth of product because you can get a 10% discount. You buy $500 worth of product and if it sells you buy more. If it doesn’t sell you learn and move on, and the lesson you learned only cost you $500.

Tip #3 Success Secret
The real success secret to failure is that every failure is a learning experience. You think about what you did right, what you did wrong and what you can do differently next time. Embrace failure! Every failure is a stepping stone to success.

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